Long time marketing industry mainstay Ross MacRae has teamed up with agency sales expert Colleen D’Amico and client-side specialist Chuck Silverman to launch Agency Source, a business development platform specifically tailored for advertising agencies and production companies. Built on 100
Expert Tips for Accessing Capital in the Cannabis Industry
The ability to access capital is a critical component for most businesses, but for those in the cannabis industry, it can be especially difficult. Despite the increasing social acceptance and legalization of cannabis in states across
How Strategic IT Investments Foster Finance Industry Growth
Technology plays a crucial role in driving business success in the finance industry. Conventional methods of allocating IT funds, which mainly revolve around upkeep and small-scale enhancements, are no longer adequate.
Financial services firms need to embrace the latest technologies
This Company Is Shaking Up The Moving Business-Learn The Marketing Strategies They Used To Disrupt A Stagnant Industry
What happens when you take a tech marketing whiz and task her with creating a residential moving experience that is, dare I say, enjoyable?
Spend some time with Najah Ayoub and you’ll quickly learn.
Industry leaders reveal the marketing power of word-of-mouth in Reddit’s new B2B campaign
In ‘The Reddit Recommendation Engine,’ marketers from leading holding companies discuss how the platform’s genuine user recommendations hold unique marketing value in a landscape dominated by curated content and paid endorsements.
In an era where influencer culture and celebrity endorsements …