Pitch Deck: Humanz Raises $15 Million for Influencer Marketing M&A

Advertising giants like Publicis, WPP, and Omnicom aren’t the only companies deploying roll-up strategies and shaking up influencer marketing.

Humanz, an Israeli influencer marketing platform that expanded to the US in 2024, is going “full acquisition mode” through 2026, CEO Liran Liberman said in an interview.

The company exclusively told Business Insider that it recently raised $15 million from an undisclosed group of venture capital investors to fuel several M&A deals. In 2025, the company acquired two influencer marketing companies: Bambassadors, a user-generated content marketplace, and Ubiquitous, an influencer marketing agency.

Humanz declined to disclose its own valuation, as well as the financials of its recent acquisitions.

Liberman said that Humanz plans to ink three more deals in the first half of 2026. There are two types of deals the company is eyeing: talent acquisitions (such as targeting another company’s network of creators and brands) or tech acquisitions (such as payment solutions).

“In this space, there are so many niche players,” Liberman said. “Imagine a company great in influencer marketing on LinkedIn for B2B, or a tech company only doing creator payments. If I can acquire them … now we can offer more solutions.”

Humanz’s acquisition of Ubiquitous and Bambassadors was a strategic play to expand the company’s presence in the US, Liberman said. He said that one reason Humanz sought to acquire Ubiquitous was that it’s listed as a top influencer marketing company when prompting ChatGPT.

Discoverability on AI chat platforms is an increasingly important strategy for brands, leading to a prioritization of generative engine optimization (GEO), a new spin on search engine optimization (SEO).

“This was kind of our GEO investment,” Liberman said.

Humanz raised $8 million from debt providers Viola Credit and Mizrahi Bank as part of its $15 million round, which will help finance its acquisitions. The company anticipates revisiting that deal and increasing it to $50 million to support further acquisitions in 2026 and 2027.

Humanz has raised a total of $32 million to date and has about 170 global employees following its recent acquisitions.

Liberman said that Humanz was profitable in 2025. But profitability isn’t the company’s top priority heading into 2026.

“We do want to invest a lot in growth,” he said.

Read the pitch deck Humanz used to raise $15 million for M&A.

Note: Some details and slides, such as financials, have been redacted.

Table of Contents

Humanz describes itself as an ‘AI platform powering’ the creator economy

The AI Platform
Powering the Creator
Economy

It starts its deck by spelling out its mission

Build successful, long-term, authentic collaborations between
creators & brand

Humanz

Then it maps out the industry and its challenges

It includes a chart estimating the size of the influencer marketing industry

Companies Are Changing The Way
They Tell Their Stories
Influencer Marketing Market Size Worldwide

It says the creator space has become ‘inefficient’

Fast Growing & Complex Ecosystem caused the
creators' space to become an Inefficient Market

Then it outlines five challenges the industry faces

The Market Complexity Of Creators Can Be
Reduced To 5 Key Challenges

Here are the five challenges it lists:

Discovery and negotiation
Management
Measurement and optimization
Creator incentives
Payment

The deck introduces how Humanz is delivering a solution

It says Humanz will bring creators and brands ‘closer than ever before’

Ecosystem to Bring Creators & Brands
Closer Than Ever Before

It then outlines what features Humanz delivers on

Connected ecosystem where
Brands & Creators can truly
build relationships

It identifies three key players in the influencer industry

The key players, which Humanz says it’s “building trust” with and connecting, are campaign managers, creators, and talent managers.

It then goes into depth on each of the five challenges

Discovery
Finding each other should be intuitive
and easy for brands and creators alike

Humanz wants to ‘streamline content management’

Management
Streamline content management by enabling
two-sided campaign planning, execution, and analysis

It also says it helps key players communicate

Communication
Build great relationships by directly
communicating with each other via the platform

Humanz says it helps creators, talent managers, and campaign managers align their goals

Goals & Incentives
Agree on clear goals & KPIs and build custom incentive models

Humanz also says it helps measure and analyze performance

Measurement
Real-time results are shared among all partners
for collaborative analysis and optimization

It then goes deeper into how it measures content

Zoom in on Measurement
Take a closer look at the magic in the creators app
Full Funnel Data Top Performing Content ROI Benchmarks Top Selling Products

Humanz is also focused on simplifying payments

Payment
Simplify payments by paying multiple creators in one transaction,
ensuring efficiency in the sensitive payment process
CREATOR TALENT MANAGER CAMPAIGN MANAGER

Then the deck goes into the business model

Humanz says its business model is ‘sustainable’ and ‘scalable’

“Our revenue model, consisting of a $1,500 monthly fee and a 20% share of advertiser payments to influencers, ensures a sustainable and scalable business model,” the slide says.

It lists out clients, including Meta and TikTok

Humanz Top Clients
Are Industry Leaders
(Meta, TikTok, Visa, Disney, Google, Nestlé, McDonald's, Adidas, L'Oréal, BBC, Zara, Lenovo, Microsoft, Heineken, and others — logos shown)

Here are a few of the clients Humanz lists: Meta, TikTok, Visa, eBay, Google, Unilever, and Adidas.

Then, the deck outlines a three-year plan

Humanz is focused on growth

Hyper Growth Strategy for
Market Dominance

“Humanz is executing a bold, strategic plan to secure a dominant position in the $250B creator economy,” the slide says.

Here’s what else it says:

Through acquisitions — Beginning with Ubiquitous and Bambassadors, and three more acquisitions planned for early 2026.
Maintain aggressive growth — Our 250% YoY growth, supporting over 1 million creators and facilitating millions of collaborations, has already generated hundreds of millions in sales.

Humanz says ‘AI will transform’ the creator economy

How AI Will Transform The Creators' Space

Here’s how AI is shaping the creator economy, according to the slide:

Revamped Ecosystem — As content creation becomes easier with AI tools, Humanz is poised to lead the charge by creating better platforms that empower influencers to scale their businesses and drive growth across the industry.

AI Influencers — We are close to the point where it’s impossible to distinguish between a human and AI video creation. Humanz is taking proactive steps to ensure that authenticity and transparency remain at the forefront of our platform, empowering both influencers and brands to maintain trust and integrity

Humanz explains how it is using AI across its products

Finally, Humanz introduces its team

The management team is split between Israel and the US

Humanz has seven global offices

It lists offices in New York, Florida, Brazil, South Africa, Turkey, the Netherlands, and Israel (where its HQ is).

The deck concludes with a thank you and contact information

link

Pitch Deck: Humanz Raises $15 Million for Influencer Marketing M&A

Pitch Deck: Humanz Raises $15 Million for Influencer Marketing M&A

Humanz describes itself as an ‘AI platform powering’ the creator economy

It starts its deck by spelling out its mission

Then it maps out the industry and its challenges

It includes a chart estimating the size of the influencer marketing industry

It says the creator space has become ‘inefficient’

Then it outlines five challenges the industry faces

The deck introduces how Humanz is delivering a solution

It says Humanz will bring creators and brands ‘closer than ever before’

It then outlines what features Humanz delivers on

It identifies three key players in the influencer industry

It then goes into depth on each of the five challenges

Humanz wants to ‘streamline content management’

It also says it helps key players communicate

Humanz says it helps creators, talent managers, and campaign managers align their goals

Humanz also says it helps measure and analyze performance

It then goes deeper into how it measures content

Humanz is also focused on simplifying payments

Then the deck goes into the business model

Humanz says its business model is ‘sustainable’ and ‘scalable’

It lists out clients, including Meta and TikTok

Then, the deck outlines a three-year plan

Humanz is focused on growth

Humanz says ‘AI will transform’ the creator economy

Humanz explains how it is using AI across its products

Finally, Humanz introduces its team

The management team is split between Israel and the US

Humanz has seven global offices

The deck concludes with a thank you and contact information

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