In the high-stakes arena of modern marketing, artificial intelligence is evolving from a supporting tool to a strategic powerhouse, promising to reshape how brands engage consumers. Bernard Marr, a futurist and contributor to Forbes, outlines six transformative trends for 2025,
British Business Bank Publishes Five-Year Strategic Plan to Deliver Step Change in Smaller Business Finance
British Business Bank Publishes Five-Year Strategic Plan to Deliver Step Change in Smaller Business Finance
Today, the British Business Bank responds to an updated mandate from the UK Government by publishing a five-year strategic plan for delivering a step change
Most B2B marketers have ‘greater strategic role’ in business
While marketing is more influential than 12 months ago, investment isn’t always forthcoming, State of B2B Marketing data reveals.
Are B2B marketers being given the credit they deserve for their strategic contribution?
According to Marketing Week’s 2025 State of
Wagering on weak won in long term, savers shift to dollar deposits, insurance products
An employee organizes U.S. dollar bills at Hana Bank’s Anticounterfeit Countermeasures Center in Jung District, central Seoul, on Nov. 26. [NEWS1]
As the won lingers at its weakest levels in years, Korean savers are shifting billions of won into dollar
British Business Bank unveils new plan to boost UK small business finance
The British Business Bank (BBB) has set out a five-year plan in response to updated directions from the UK Government to alter how smaller businesses across the nation access finance.
Following an increase in its permanent financial capacity to £25.6bn
The Problem Of AI In Business Marketing
I get slammed with marketing every single day.
Between living in a consumer society that is littered with messages…
And being a business owner…
I’m constantly being targeted…
For all sorts of different types of marketing.
Here’s the issue, though…